Brand Usage & Licensing Policy

1. Purpose & Scope

ReelCiety’s brand represents trust, safety, creativity, and platform integrity. This policy applies globally to all uses of ReelCiety and Nexa-Group brand assets, whether by creators, advertisers, developers, partners, media outlets, or other third parties. Any use not expressly permitted by this policy is prohibited unless prior written authorization is granted.

2. Protected Brand Assets

The following are protected intellectual property of Nexa-Group:

• ReelCiety name, logos, wordmarks, icons, and logotypes
• Nexa-Group corporate name, logos, and visual identity
• Application UI elements, layouts, and design systems
• Marketing materials, slogans, and official imagery
• Verified badges, labels, and trust indicators

3. Permitted Uses (Without Prior Approval)

Limited, non-commercial use of the ReelCiety brand is permitted where:

• The use is factual, descriptive, or editorial in nature
• No endorsement, partnership, or affiliation is implied
• The brand is not altered, distorted, or misrepresented
• The context complies with ReelCiety policies and laws

Examples include news reporting, academic research, and creators stating “Find me on ReelCiety” without logos or visual branding.

4. Prohibited Uses

The following uses are strictly prohibited:

• Using ReelCiety or Nexa-Group branding in a way that implies endorsement
• Registering domains, social accounts, or apps confusingly similar to ReelCiety
• Altering logos, colors, proportions, or typography
• Using branding in misleading, defamatory, or harmful contexts
• Using brand assets to promote prohibited or illegal content
• Embedding brand assets into products without authorization

5. Creator & Influencer Brand Usage

Creators may reference ReelCiety in connection with their presence on the platform, provided that:

• No official partnership is implied
• Brand usage is accurate and limited
• Monetized content follows disclosure requirements
• Use does not conflict with community or safety rules

Creators may not sell merchandise, NFTs, or products using ReelCiety branding without an explicit licensing agreement.

6. Commercial, Advertising & Partnership Use

Any commercial use of ReelCiety branding requires a written license or partnership agreement approved by Nexa-Group. This includes:

• Advertising campaigns referencing ReelCiety
• Co-branded promotions or influencer partnerships
• Press kits, paid media, or sponsorship placements
• Integration into third-party products or services

7. Licensing Terms & Conditions

Approved licenses may include:

• Defined scope, duration, and geographic limits
• Usage guidelines and quality standards
• Audit rights and revocation clauses
• Indemnification and liability limitations

Nexa-Group reserves the right to revoke licenses at any time if misuse, reputational risk, or policy violations are identified.

8. Use of Badges, Labels & Trust Indicators

Verification badges, creator labels, and trust indicators may not be copied, replicated, or displayed outside ReelCiety without written authorization. Any attempt to simulate verification status is treated as impersonation and fraud.

9. Enforcement & Remedies

Violations of this policy may result in:

• Content removal or takedown requests
• Suspension or termination of accounts
• Revocation of monetization privileges
• Legal action, including injunctive relief
• Referral to intellectual property authorities

10. Reporting Brand Misuse

Suspected misuse of ReelCiety or Nexa-Group branding should be reported promptly to ensure protection of users and partners.

11. Policy Updates

This policy may be updated periodically to reflect legal, branding, or operational changes. Continued use of ReelCiety constitutes acceptance of the updated terms.

12. Contact

Brand & Licensing: licensing@reelciety.com
Brand Safety: brandsafety@reelciety.com
Legal: legal@nexa-group.org