Ads & Sponsorship Policy

1. Purpose & Scope

ReelCiety enables creators and organizations to collaborate with brands and advertisers through sponsored content and paid promotions. This policy applies to all paid, incentivized, or materially connected content, whether facilitated directly by ReelCiety or arranged independently by creators.

2. Definitions

• Advertisement: Content created or distributed in exchange for payment.
• Sponsored Content: Posts where a creator receives value from a brand.
• Material Connection: Any financial, free product, or benefit-based relationship.
• Advertiser: Any individual or entity promoting goods or services.

3. Disclosure Requirements

All sponsored or paid content must be clearly and conspicuously disclosed. Required disclosures include:

• #ad, #sponsored, or equivalent clear labeling
• Use of ReelCiety’s built-in sponsorship disclosure tools where available
• Compliance with local advertising and consumer protection laws

Failure to disclose sponsorships constitutes deceptive practice and may result in enforcement action.

4. Permitted Advertising Categories

Advertisements and sponsorships must comply with applicable laws and may include:

• Consumer goods and services
• Entertainment, media, and digital products
• Education and professional services
• Approved technology and software offerings

5. Prohibited Advertising Content

The following advertising categories are strictly prohibited:

• Illegal drugs, drug paraphernalia, or controlled substances
• Weapons, explosives, or instructions for violent wrongdoing
• Sexual services, escorting, or explicit adult content
• Fraudulent financial schemes or deceptive practices
• Hate groups, extremist ideologies, or incitement to violence
• Targeting minors with inappropriate or exploitative advertising

6. Restricted Advertising Categories

Certain categories require prior approval and may be subject to additional safeguards:

• Alcohol-related products
• Pharmaceuticals and health supplements
• Financial services, crypto-assets, and investments
• Political or issue-based advertising
• Gambling and gaming (where legal)

7. Brand Safety & Platform Integrity

ReelCiety enforces brand safety standards to ensure ads do not appear alongside harmful or inappropriate content. The platform may:

• Reject or remove ads that pose reputational risk
• Limit reach based on safety assessments
• Require brand suitability controls

8. Creator Responsibilities

Creators engaging in sponsorships must:

• Ensure accuracy and honesty in promotional claims
• Avoid misleading endorsements
• Comply with platform rules and local regulations
• Maintain independence and editorial integrity

9. Advertiser Responsibilities

Advertisers are responsible for:

• Truthful representations of products or services
• Compliance with all applicable advertising laws
• Respecting user privacy and data protection requirements

10. Review, Approval & Enforcement

ReelCiety may review, approve, reject, or remove advertisements at its discretion. Enforcement actions include:

• Content removal
• Account restrictions or demonetization
• Suspension or termination of advertising privileges
• Referral to legal authorities where required

11. Political & Issue Advertising

Political advertising may be restricted or prohibited in certain regions. Where permitted, such ads must:

• Comply with election laws and disclosure requirements
• Be transparently labeled
• Adhere to ReelCiety’s election integrity policies

12. Data Use & Targeting

Advertisers may not use sensitive personal data for targeting. Prohibited targeting includes:

• Health or medical conditions
• Religious or political beliefs
• Sexual orientation or protected characteristics

13. Monitoring & Audits

Nexa-Group may conduct audits or investigations into advertising practices. Non-compliance may result in immediate suspension.

14. Limitation of Liability

ReelCiety and Nexa-Group are not responsible for disputes between creators and advertisers. All agreements are entered at the parties’ own risk.

15. Policy Updates

This policy may be updated periodically. Continued use of advertising features constitutes acceptance of updated terms.

16. Contact

Advertising & Partnerships: ads@reelciety.com
Creator Monetization: monetize@reelciety.com
Legal: legal@nexa-group.org